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how to build or grow an online community

1. Create a community around discussion, not answers
.. you want people to bring out their opinions

2. Focus on a topic people love talking about

3. Don’t pinhole yourself
.. bring out the best, rather than focus on 1 thing

4. Create a distinctive presence
.. custom design, etc.

5. Have a strategy to continually drive traffic
You have to be thinking about how you’ll keep bringing people in post-launch.

6. Build processes that scale

7. Leverage your existing resources

8. Stay consistent