how to build or grow an online community
1. Create a community around discussion, not answers
.. you want people to bring out their opinions
2. Focus on a topic people love talking about
3. Don’t pinhole yourself
.. bring out the best, rather than focus on 1 thing
4. Create a distinctive presence
.. custom design, etc.
5. Have a strategy to continually drive traffic
You have to be thinking about how you’ll keep bringing people in post-launch.
6. Build processes that scale
7. Leverage your existing resources
8. Stay consistent